Tara L. Cale (A letter from the Owner)

Owner/Designer

Tara L. Cale

(A letter from the Owner)

Owner/Designer

Over 30 years experience in marketing and advertising, with an extensive background in visual communications and creative publications,  predominantly for independently owned businesses, including the planning, electronic design/production and scheduling of corporate advertising and marketing.  Development and production of company business forms, posters, newspaper ads, sale flyers, signage, newsletters and production of broadcast media.  Duties have included  advertising budget and vendor support management, executing all special events including customer seminars, fund raisers and company functions, filing and tracking of cooperative advertising funds, creation, production and voice-overs for broadcast media. Superior time management and organizational skills.

Education

  • Hickey Business College/Retail Management – Salutorian
  • Introduction to Scanners on the Mac
  • Intermediate Applications of Quark Xpress
  • Advanced Applications of Quark Xpress
  • Mastering Quark Xpress
  • Introduction to Adobe Photoshop
  • Intermediate Applications of Adobe Photoshop
  • Mastering Adobe Photoshop
  • Intermediate Applications of Adobe Illustrator
  • Advanced Applications of Adobe Illustrator
  • Conference for Desktop Publishers
  • Designing Attention Getting Brochures, Catalogs, Ads, Newsletters & Reports

Experience

  • Powell’s Lumber and Home Center, Department Manager, 1983-1985
  • Powell’s Lumber and Home Center, Advertising Director, 1985-2001
  • Rolla Daily News, Composition Supervisor, 2001-2003
  • Studio T, Owner/Designer, 2001- current

Awards/Special Recognitions
Best of Show • DIY Retailing Excellence in Advertising Contest • 1991
First Place • DIY Retailing Excellence in Advertising Contest • 1995
Honorable Mention • DIY Retailing Excellence in Advertising Contest • 1996
Honorable Mention • DIY Retailing Excellence in Advertising Contest • 1997
Featured Ad Campaign • DIY Retailing Magazine • 1993
Featured Ad Campaign • Building Material Retailer Magazine • 1994
Featured Ad Campaign • DIY Retailing Magazine • 1996

RiverBender.com

Digital Marketing/Website Design

We have started an exciting new partnership with RiverBender.com to offer advertisers an extended list of services. We are now proud to offer our clients online digital marketing and website design. Contact us if you’re interested in taking your marketing strategy beyond print and into the digital world. Head on over to sales.riverbender.com to check out their other services, as well!